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Primus

A distinguished timepiece

Mist, Club Edition
Diamonds on Bezel in Black Alligator leather strap

Masterpiece of horological craftsmanship.

A day-to-night wrist companion to keep you on the pulse of precious time, dressed for all occasions.

Swiss Automatic Movement

Movement: 

The crystal, crafted from scratch-resistant Sapphire Glass, not only enhances legibility but also preserves the watch's pristine appearance. Dive into sophistication with confidence, as this timepiece is waterproof to 50 metres, built for both style and substance.

45mm, Semi-Skeleton, Stainless Steel

Model Case:

The model case, measuring 45mm, boasts a semi-skeleton design, meticulously crafted from stainless steel—a testament to enduring strength and timeless style. Powered by a Swiss Automatic Movement, this watch is a symphony of precision, ensuring every second is an experience in excellence.

 

With a power reserve of approximately 41 hours, you can rely on this watch to keep pace with your demanding lifestyle. The butterfly deployant clasp ensures a secure and comfortable fit, while the genuine leather strap, equipped with a quick-release feature, offers versatility and refinement. For those more adventurous moments, an additional waterproof rubber strap provides durability without compromising on elegance.

Genuine leather strap with quick release and additional waterproof rubber strap

Strap: 

More information:

Waterproof to 50 metres

Approximately 41 hours Power Reserve

Scratch-resistant Sapphire Glass

Crystal: 

Mist

Twilight

Midnight

Dawn

Dew

Variations:

The Primus collection comes in five colour dials – Mist, Twilight, Midnight, Dawn and Dew. Expanding on this is a Club Edition with gems on the bezel in genuine alligator strap and a Limited Edition with plain bezel and crocodile print on calf leather. The first edition release of the La Joie Primus watch was created in Mist, Twilight and Midnight.

Click to learn the story behind each colour. 

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